IplayMe2
Working on the identity and communication of the Belgian capital app IPlayMe2
An app designed to help professional and amateur tennis, paddle or squash players to find opponents by their skills and characteristics, to play anywhere in the globe.
The challenge
The challenge was in creating a brand from scratch, taking into account that the release of the app would be in three continents simultaneously.
The solution
We planned a communication that showed the usefulness of finding different opponents for paddle and racket sports, but that also underscores the relations and friendships that may arise after having a match.
Date:
16 de junio de 2022